Mardiks Public Relations is a collaboration of some of the best and brightest minds in travel PR.
We are a highly networked team of travel, tourism and lifestyle marketing communications experts, hand-selected for each individual client.
Clients receive individualized, hands-on senior attention and are not bound to a rigid structure and the associated costs.
This dynamic and flexible structure allows us to tap experts in a variety of disciplines from media relations, branding strategy, social media strategy, consumer research, event planning, investor relations and marketing content creation to partnership marketing, travel agent outreach, business-to-business communications and crisis management. We also offer team members with specialized niche expertise in food/wine and spirits, entertainment, multi-cultural marketing and GLBT markets.
CHARLES MARDIKS: Managing Director
Charles Mardiks’ passion for travel started at an early age. His father was a veteran of TWA, and he spent much of
his childhood dotting the globe. Charles has more than two decades of strategic marketing communications and public relations experience in global travel and tourism. He most recently served as the managing director of the public relations division of MMGY Global, an integrated marketing agency. He co-founded New York-based MMG Mardiks, Inc. in 2002, one of the fastest growing travel specialist public relations agencies. In 2012, MMG Mardiks merged with Ypartnership to form MMGY Global. Prior to that he was a senior vice president at KWE Associates, a leading travel and tourism public relations agency.
He has orchestrated brand-building public relations programs for longstanding clients across a broad spectrum of industries including airlines, cruise lines, car rental companies, credit cards/payment systems, hotels and resorts, tour operators, destinations and associations. Charles has worked with clients in the U.S., Canada, Mexico, Caribbean, Europe, Middle East, Africa and Asia.
Charles was the architect behind image and visitation-building public relations and digital campaigns for destinations such as Colorado; Sarasota, Florida;
Ft. Myers/Sanibel, Florida; Portland, Oregon; Germany and Hong Kong. He also managed ongoing public relations programs for Hertz; Midwest Airlines; Rocky Mountaineer; Travel Guard Insurance; Hyatt Hotels and Resorts; Rezidor Hotel Group; Hotel Missoni; Regent Hotels and Resorts; Peninsula Hotel Group; The May Fair Hotel, London and Atlantis, Bahamas, to name a few.
His media and industry relationships are vast. Bringing clients together with a broad range of consumer and luxury products and services, retailers and leading influencers, Charles has been instrumental in the creation of many high-profile consumer and media events, strategic alliances and business-building campaigns. He has served as a crisis communications expert and counselor on behalf of companies and governments in times of natural disaster, terrorism, and military conflict.
His work has been honored with numerous awards including the Hotel Sales and Marketing International (HSMAI) Adrian Award and the Public Relations Society of America (PRSA) Silver Anvil. He has been featured in such outlets as The New York Times, NBC News, Inc. Magazine, Huffington Post, PR Week and O’Dwyer’s PR News and has been a guest speaker at industry events around the world. He is a member of the Society of American Travel Writers (SATW) and the Association of Travel Marketing Executives (ATME). Charles is a graduate of the S.I. Newhouse School of Public Communications and
the School of Management at Syracuse University.
ELISA FERSHTADT: Senior Associate
Elisa Fershtadt is a public relations and media communications specialist with extensive travel and tourism experience.
Her far-reaching media contacts with leading print, electronic and online media have landed her clients in front of a national
and international audience through all media. Stories have appeared in The Wall Street Journal, The New York Times, NBC’s TODAY Show, ABC’s Good Morning America and CBS Sunday Morning as well as major tourism blogs and trade and business outlets. Luxury travel features have appeared in Elite Traveler, The Robb Report, Blackbook, Flaunt, Private Clubs, and
The New York Times “T” Magazine, among others.
She has secured major coverage, including cover stories, in the industry’s leading travel trade and meetings publications including Travel Weekly, Travel Agent, Luxury Travel Advisor, Meetings & Conventions and Successful Meetings. Elisa has expertise in marketing promotions, partnerships and product placement and crisis communications. Partnership promotions and strategic alliances include Jazz at Lincoln Center, New York City’s Broadway community, ArtHamptons and Central Park Conservancy’s "Taste of Summer."
Elisa developed the strategic plans for multi-million dollar accounts such as the Jamaica Tourist Board and managed media activities for the Monaco Government Tourist Office, Meet Puerto Rico, Steve and Doris Colgate Offshore Sailing School, Forbes Travel Guide, Mexico Ministry of Tourism, Puerto Rico Tourism Company, The Lee County Visitor & Convention Bureau, Monaco Government Tourist Office, Meet Puerto Rico, Four Seasons Hotels & Resorts, Radisson Blu Edwardian Hotels, Regent Hotels
& Resorts, The May Fair Hotel in London and the Ritz Hotel in Paris, among others.
She is a member of the board of the Gomez Foundation – the oldest Jewish dwelling in North America.
STACEY ZABLE: Marketing Content Specialist
Stacey Zable is a veteran editorial professional with experience writing for print and online publications. Lucky enough to marry her two passions of writing and travel, she has held senior staff positions at Travel Agent, Agent@Home and Vacation Agent
and has freelanced for some of the industry’s most popular consumer travel magazines.
A marketing content expert, Stacey has created award-winning stand-alone programs, guides and special sections online and
in print. Her work has appeared in USA Today, Travel + Leisure, T+L Family, Food & Wine, Elite Traveler, Ocean Home, Palm
Beach Illustrated, Manhattan Family, Queens Family, Brooklyn Family, Caribbean Travel + Life, Spa, Destination Weddings &
Honeymoons and Islands. The Travel Institute’s online Luxury Travel - A Lifestyle Specialist Course is among the numerous travel agent training courses she has created. Stacey also provides content for a number of tourism boards including NYC and Company’s Official Travel Planner and Meeting and Event Planner Guide. In addition, she has frequently been seen in front
of the camera conducting online video travel reporting.
Stacey has written about most destinations around the world with a focus on cruises, luxury travel, spas, honeymoons/destination weddings and family travel. She has won more than sixty Hospitality Sales & Marketing Association International (HSMAI) Golden Bell and Adrian Awards for her custom publishing work.